This story originally appeared in CRN
In an exclusive interview with CRN’s Joseph F. Kovar, TD SYNNEX Chief Strategy and Technology Officer Sergio Farache and Apptium CEO Rick Kapani detailed the strategic acquisition of Apptium, a longtime collaborator and the co-architect of TD SYNNEX’s StreamOne cloud commerce platform. This move is designed to enhance TD SYNNEX’s as-a-service capabilities, particularly in delivering platform-as-a-service (PaaS) to enterprise customers outside traditional distribution channels. By bringing Apptium’s intellectual property, engineering talent, and deep vertical expertise in telecom, media, and high-tech sectors in-house, TD SYNNEX aims to accelerate innovation, close the skills gap, and reduce time to revenue for its global partner ecosystem.
With over 30,000 active partners and operations in 80+ countries, the StreamOne platform now stands as a competitive and scalable cloud marketplace. The acquisition strengthens TD SYNNEX’s ability to serve both direct and indirect buyers with advanced lifecycle management, automation, and digital commerce solutions. Farache emphasized that integrating Apptium’s agile development approach and customer-centric mindset will drive greater operational efficiency and enable a more open, collaborative ecosystem. Kapani added that the pace of digital transformation requires partnerships like this to keep up with global demand and deliver end-to-end value across the cloud services landscape.
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